Build application to make yourself more available to customers
In a nutshell
Illiteracy remains an issue. Governments, NGOs and organizations have many issues sharing information with the public, and it is therefore difficult to inform people about important topics.
Mobile advertising is a growing business segment : many mobile users are looking for information on branded goods. Voice advertising gives you the greatest reach as your customers don’t need a smartphone or access to internet to hear your message.
Broadcast audio messages to your users
With Voice Call API, you can now broadcast audio messages on demand to any selected target through an incoming call on their mobile.
Thanks to the call tracking features, you can identify the exact audio messages that have been listened and by whom. Based on those reports, and depending on local regulation, you can improve your customer knowledge.
Provide enhanced instant customer service with IVR or callbots
Many potential customers don’t complete an online purchase if they need assistance because they don’t want to pay expensive call costs to sales, helpdesks or customer service.
Now you can connect your customer directly to a single agent, a contact center or a callbot, improving your conversion rate and your customer satisfaction thanks to Voice API.
You could customized an Interactive Voice Response (IVR) or callbot system to answer quickly to customer simple concerns. You could route customer complex problems to a single agent or a contact center.
The Orange Markup Language (OML) provides a simple, JSON based syntax, in order to build your IVR scenarios.
Footprint
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